Paid Social Media

61% of the world population uses social media, and most of them use at least one Meta-owned platform (Facebook, Instagram, Messenger, WhatsApp). With advanced targeting options, Meta Ads are a huge opportunity for almost any business to reach their target audience.

Outside of Meta, your business may also benefit from other platforms like TikTok or LinkedIn.

What You’ll Get

Your business is unique and I’ll provide a custom offering based on your needs; below is an overview of some of what’s included with my expertise.

Strategy

Strategy planning into what channels could work for your business, and how to distribute budget between them.

Media Plans

Detailed media plans with audience breakdowns, setup recommendations, and creative asset advice.

Setup

Account and campaign setup, including pixel conversion tracking, copy writing, and design feedback.

Optimization

Continuous monitoring and optimization of campaign performance, making sure you’re always on the path to success.

Testing

A/B test design and implementation to make sure you’re pushing your campaigns forward.

Reporting

Detailed reporting and analysis of campaign performance to make sure you’re meeting your goals.